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Executive Team

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Lazer Sternhell
Executive Managing Partner

 

646.960.6879

Lazer@KeterPG.com

Lazer Sternhell has represented owners, buyers and investors in multifamily and mixed-use apartment building transactions in Manhattan for almost three decades. His record of a wide range of successful and prominent deals places him in the highest echelon of his profession.


Prior to co-founding Cignature Realty in 2009, where he is CEO, Lazer was a broker with Capin & Associates, a real estate investment and consulting firm. During his tenure with Capin, Lazer was a lead or participating broker in real estate transactions totaling $1.5 billion. In 1999, Lazer co-founded CashZone, a financial services firm serving the underbanked of New York City. At CashZone, he served as CEO until its sale to a New York-based bank. 


Lazer began his career working for his family’s real estate business. He is a CoStar Power Broker in recognition of his significant accomplishments in commercial real estate.


Lazer lives in Rockland County with his wife and five sons. He enjoys spending time with his family and is actively involved in various charitable causes in his community.

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Jacob Kloc
Managing Partner
Investor Relations

Jacob@KeterPG.com

Jacob Kloc is founder and CEO of Victory Polymers, a leading formulator and distributor of polyurethane spray foam products for commercial and residential installation. Jacob grew up surrounded by real estate transactions. His father, Arthur Kloc, was a prominent New York mortgage broker and owner of multifamily buildings for over 40 years.


Prior to founding Victory Polymers, Jacob created a highly successful public access communications leasing company. He was also a co-founder of CashZone, a leader in check-cashing ATMs. After the disposition of both companies, Jacob became partners in a regional construction company where his area of expertise was building insulation. Seeking a way to mitigate the cost and time for repairing fire-damaged buildings, Jacob championed the use of polyurethane spray foam. This led to the rapid expansion of the business as well as other spray foam applications.


In 2009, Jacob started his own spray foam and related equipment dealership, The Spray Market, which ultimately led to the creation of Victory Polymers and Victory Spray Labs. The companies operate regionally in the United States. 

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Fernando Alfonso
Managing Partner
Property Management

718.344.4096

Fernando@KeterPG.com

Fernando Alfonso has over 30 years of experience as a property manager for a wide range of multifamily and mixed-use apartment buildings, and as a development and construction management executive. 

  • Director of operations at CFF Consulting LLC, an owner and manager of over 600 multifamily units. 

  • Project executive for Metrovest Equities, which focuses on development and construction management. 

  • Property manager with a major New York City-based property management company overseeing over 2,500 residential and commercial units.

 

Fernando served six years in the United States Navy and was honorably discharged. He received multiple citations from the Secretary of the Navy and the Commander, Submarine Force, U.S. Pacific Fleet. 


Fernando is a New York State licensed real estate broker. He has been the recipient of many real estate industry awards, proclamations and honors from several of the metro area state and local government real estate agencies.

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Michael Goldman
Managing Partner
 

646.960.6878 ext 406

Michael.Goldman@KeterPG.com

Michael Goldman is a capital services managing partner of Keter Property Group.

Michael has practiced law for over twenty years representing clients in personal injury and personal injury defense litigation, municipalities and local governments, and serving as a bank attorney for real estate transactions. His focus for the past 17 years has been on real estate litigation, and he has helped broker over $2 billion in residential and commercial real estate deals.

Michael’s commercial real estate expertise includes residential real estate development and brokering distressed and defaulting mortgages.

Michael is a New York State licensed real estate broker who lives in New York with his wife and children. He enjoys playing piano and guitar with a focus on ragtime, classical blue and rock and frequently performs at live sessions.

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